Project: Terra under the Sun
Date: March 2016 – April 2016
Size: 30 m²
Photos: George Sfakianakis
Following the success of Terra jewelry store in Ermoupolis, a new Terra concept store is opened in Syros. This time the design team was challenged with a narrow space and a small window display overlooking the main commercial street of the island. The design concept was to take advantage of the two-leveled space by blurring its borders and highlighting the backspace. The 5m high back wall was coated with a bright wallpaper featuring a handmade hanger installation showcasing the designers clothes and becoming a focus within the store.
Multilevel wooden cubes are used as exhibit stands and work as a smooth transition from one level to the other. Horizontal and vertical railings display system generates an open and simplistic environment combined with a neutral color palette creating an ideal background for the colorful clothes and design products of the store.